Thoughts and Ideas

20 September 2010
Gone with the wind... blindspots and Skype

Last winter, I was approached by one of the major investors in Skype[http://www.skype.com], who thought that the research I have done on strategic blindspots would be very valuable for the new team leading Skype's strategy. I got very excited by the opportunity- not only do I use Skype, but I believe the company has succeeded in touching its customers in a rare and intimate way...